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Scentsy
Work at Home Mom 
Wednesday, April 30 2008

My friends ask me often how they can monetize their blogs.  There are many ways to do it, and the article below gives from great tips on using AdSense to do this.  I currently use AdSense on my other WordPress blogs - with great results.


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Increase Your Low Traffic Blog's AdSense Earnings
By Anthony Schiffbauer

Using Wordpress as an emulsifier to generate extra cash using Adsense seems to be a no-brainer these days. Many have experimented with a multitude of Wordpress templates to try to portray a professional look, while at the same time, thinking that if a users thinks the site looks pro, that user would be more inclined to click the Adsense ads. This is completely not true.

I too have experimented a number of ways to try to increase my Adsense earnings, but many have fallen short. Sometimes the simplest approach is the best. From my experience I have learned what has an hasn't worked with increasing Adsense earnings. I will say one thing, if you don't have the traffic then you will definitely need a high click-through rate to even find any value in maintaining your Wordpress blog if your intentsions are soley for Adsense earnings. Below are a few tips:

Only use the textual ads. If you are using the link untits, use the horizontal version and no more than three links wide. My pay per click experience will tell you that the top three ads are ussually the highest bidders. This way you are weeding out the lower bidders and therfore increasing your possibiulity of higher earnings.

We have been taught that "blending" is the way to go with tricking users into thinking that the ads are actually part of your website. This is not true. I've actually achieved a jump in my CTR with ads that actually look like clickable links. It seems purley psychological...if it looks like a link, it must be a link and therefore I must click the link. So the take away from this is to have the urls in a color that looks as much as a link as possble.

User small block text ads at the beginning, as a floating item and at the end of each of your posts. I've seen an increase in my CTR by simply closing an article with a small block of Adsense ads.

These simple techniques, when used properly can actually increase your CTR, which is a good thing if your site simply doesn't have the traffic. Increasing your chances of a click can be your money maker.

Sometimes it is tough to get started with converting your Wordpress template, but don't fret...Tony Rocks has actually created a template that they have successfully used to get double-digit CTRs with a number of their clients. The template is ugly, but if it brings home the bacon then it can't be all that bad.

The template is called SuperSense and it is free to download. All you need to do is activate the template in Wordpress and then add your Google Adsense publisher ID.Want to learn more about making friends and picking out the right gift? Visit http://www.emailfriends.com and discover what it takes to meet new people, make friends and make an impression with the perfect gift.

Posted by: Elena AT 01:00 pm   |  Permalink   |  Email
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